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J Journey Experience New York City
East Village
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M Manhattan · East Village ★★★★ 4-star $$$ Est. 2022

Now Now

A small design-led hotel on the East Village edge.

338 Bowery, East Village, New York, NY, 10012

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Now Now, East Village, New York City
Now Now, East Village, Manhattan.

What Now Now actually is

Now Now is a compact newer hotel near the East Village and Gramercy boundary, with a carefully considered interior — warm woods, considered lighting, and a ground floor that works as a café and bar for the neighbourhood rather than only for guests.

Rooms are small but genuinely well designed, with better bathrooms than the rate implies. The location puts Union Square five minutes west, the East Village bars a few blocks east, and Gramercy Park immediately north. It is a strong mid-priced downtown option.

What stands out

  • 01 Carefully designed interiors with warm materials
  • 02 Ground-floor café and bar with a local following
  • 03 Five minutes' walk to Union Square
  • 04 East Village and Gramercy both at hand

Rooms and suites

Standard Queen

Sleeps 2

Compact but well designed

Deluxe King

Sleeps 2

Larger with seating area

Suite

Sleeps 3

Separate living space

Room names and availability vary by season — the live inventory is on the booking page.

Facilities and amenities

  • Fitness access
  • 24-hour front desk
  • Café and bar
  • Concierge
  • Luggage storage
  • Business services
  • Pet friendly
  • Air conditioning
  • Laundry service
  • Complimentary Wi-Fi

Eating and drinking on site

Café and barCoffee, small plates and cocktails

Where it sits

St. Marks Place, community gardens, and more small restaurants per block than anywhere else in Manhattan. Transit is thinner here, so expect to walk to the L or the 6.

Nearest transit

  • Astor Pl (6)
  • 1 Av (L)
  • 2 Av (F)
  • 8 St–NYU (N, R, W)

What's nearby

  • St. Marks Place
  • Tompkins Square Park
  • Astor Place Cube
  • Merchant's House Museum
  • Little Ukraine

Conditions at this address right now

Live readings for East Village, updated from Open-Meteo each time this page loads.

Temperature

Conditions

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Humidity

Next three days

Questions people ask about Now Now

How far is Union Square?

About five minutes' walk west, giving access to the 4, 5, 6, L, N, Q, R and W lines.

Are the rooms small?

Compact, but the design and finishes are a clear step above most hotels at this rate.

If this one is booked